About | 2Jour Stylist Platform

e-Commerce

• Authenticity & Transparency
Pain: Misleading, overly edited product imagery
Solution: Unretouched photos and real try-on videos that reflect the item’s true appearance

• Sizing & Fit information
Pain: Uncertainty around fit and sizing
Solution: Clear references to sizing worn in photos and videos, along with detailed fit descriptions

• Trust & Confidence in purchases
Pain: Lack of genuine product representation
Solution: Honest visual content that fosters trust and supports confident decision-making

• Lack of in-person experience
Pain: Inability or reluctance to visit physical boutiques
Solution: A digital experience that mirrors the depth of in-store exploration

• Informed purchasing decisions
Pain: Hesitation due to incomplete or unclear product information
Solution: Transparent, comprehensive insights that empower thoughtful, assured purchases

• Styling inspiration
Pain: Limited vision on how to wear or combine items
Solution: Curated outfit suggestions and versatile styling ideas for every featured piece

• Time efficiency
Pain: Fashion research and boutique visits can be time-consuming
Solution: A single, streamlined space offering all essential insights — saving time without compromising on depth

• Enhanced brand visibility
Exposure to a targeted audience of luxury fashion enthusiasts

Boosted brand awareness within a refined digital environment

• Authentic brand representation
Strengthens brand image through unfiltered, high-quality content
Fosters consumer trust through genuine product presentation

• Replicated in-person experience
Offers a boutique-level depth of product review
Engages consumers who are unable or prefer not to visit physical stores

• Increased consumer engagement
Each item includes direct references and links to the brand’s official website
Encourages deeper interaction and longer browsing time

• Improved conversion rates
Transparency and detailed content build purchase confidence, positively impacting sales

• Fewer returns
Accurate visuals and fit information reduce mismatched expectations — lowering return rates and protecting margins

2Jour Stylist operates on a project-based model, specializing in the creation and presentation of digital fashion lookbooks for luxury brands and retailers. Each collaboration is designed to highlight the partner’s identity through elevated, authentic visual storytelling and strategic placement on the platform.

Our comprehensive service includes:

• High-quality visual production
We create premium content including editorial-style photography, video try-ons featuring models, and detailed product imagery — all focused on realism and aesthetic consistency.

• Styling & Versatility presentation
Every item is styled in multiple outfits to illustrate its versatility and support cross-selling by showing how pieces can work together seamlessly.

• Comprehensive product information
Lookbooks feature key product data such as reference codes, model sizing, fit details, and measurements — enabling well-informed, confident purchasing decisions.

• Search engine optimization (SEO)
All content is strategically tagged with product names, codes, and relevant keywords to enhance search visibility and direct organic traffic to the featured partner.

• Exclusive brand or retailer lookbooks
Each brand or retailer is presented through a dedicated digital lookbook, clearly positioned on the 2Jour Stylist platform.

• Preservation of visual identity
If aligned with brand or retailer policies, items from different labels are not mixed within the same lookbook. We remain responsive to creative briefs and adapt our editorial structure to reflect the partner’s desired presentation approach.

• Dedicated lookbook pages
Each brand featured on 2Jour Stylist has its own dedicated lookbook, complete with both imagery and video content. This approach allows every brand’s identity and aesthetic to be expressed in full, in alignment with its creative vision and communication policies.

• Exclusive content for new collections

Through direct partnerships with luxury fashion houses, we provide unparalleled access to the latest collections. Our audience enjoys a first look at new releases — presented in a format that is both immersive and true to life.

• Up-to-date content

Our platform evolves in sync with the fashion landscape. Lookbooks are continuously updated to reflect what’s currently available — ensuring that our visitor always engages with pieces that are relevant, current, and ready to be discovered.

• Comprehensive item information
Each item is accompanied by in-depth details on size and fit, including specific references to sizing worn in both imagery and video. This offers a clear, accurate sense of how each piece is worn and experienced in real life.

• Direct links to brand websites
Each featured item includes a direct link to the official brand site, along with its style ID. This enables shoppers to explore further and facilitates a seamless purchasing experience, allowing them to buy directly from the brand.

• Technical excellence
2Jour Stylist is built with advanced infrastructure and SEO optimization. Every item is indexed with relevant keywords and reference codes, ensuring that our audience can easily discover products both on the platform and through search engines.

2Jour Stylist: genuine looks, confident choices.
Your ultimate fashion guide.

2Jour Stylist is a platform with digital fashion lookbooks, dedicated to revolutionizing the luxury fashion shopping experience. We provide unretouched photos and real try-on videos of luxury fashion items, ensuring that each piece is showcased with authenticity and transparency.

Our mission is to replicate the in-person shopping experience online — capturing the essence of presence and helping users make informed, confident purchasing decisions. It’s a seamless, time-conscious alternative that doesn’t compromise on depth or detail.

We present 2Jour Stylist as a strategic marketing initiative, aligned with a growing demand for authenticity in luxury fashion. Our model supports brands and retailers in enhancing visibility, driving cross-sales, and enabling informed choices through a premium digital experience.