top of page
E D I T O R I A L


How to Sell Socks Online Better: The Visual Aspect
How to boost your online sock sales by enhancing product images. Three effective photo styles that will captivate customer's attention.
Sep 25, 2024

Take a Lesson from Gucci: How to Present a New Runway Collection on the Official Website (and Convert Instant Interest into Direct Sales)
How Gucci's website strategy turns instant runway interest into long-term sales, with practical tips for converting excitement into revenue.
Sep 23, 2024


How To Sell Bikinis: On Hermes, Dior, Gucci & More Examples. 4 Insights & Solutions For eCommerce Incorporation.
How to sell bikinis online in a way that benefits both the customer and the brand/shop + 4 insights & solutions to sell bikinis online.
Aug 22, 2024


Call-To-Action In Luxury e-Commerce: Types, Examples & Insights
Call-To-Action on homepage and collection pages in luxury e-commerce. Types, examples, and my personal approach.
Aug 8, 2024


How To Communicate Sustainability Online Better. Chloe, Gucci, Loro Piana, Maison Margiela & Prada Examples & Insights
How luxury fashion brands communicate their sustainability efforts online. Examples and solutions.
Jul 20, 2024


#2JourGuide: Cash-Cow Categories Display in e-Commerce. Examples & Insights from Fashion Websites.
How fashion brands reflect cash cow categories in their website menus and what the benefits of each approach are: Hermès, Dior, and more.
Jul 16, 2024
bottom of page